On the way to try replacing my broken SkullCandy headphones, I saw the London Drugs, pulled over and parked my car along Broadway Street. It was nearly10pm — street lamps lit, headlights on, glimpses of dim light from all directions. I enjoyed looking at all the stores passing by me as I got out of the car and walked down the street.

Sha-lin Noodles, Starbucks, Vietnamese Pho, Golden Feet Reflexology, Tim hortons…. WHOA. What. The. F*ck.

Right in front of me, plastered on the side of a bus stop, was the most disturbing advertisement I’ve ever seen. WHY would anyone in their right mind use this image on their marketing campaign!? I looked over to my left. A brand spankin’ new McDonalds complete with a fireplace, stone wall and warm fuzzy feeling. And then I looked back at the ad. WHOA. What. The. F*ck. Again.

I don’t get it. Who is this ad targeted to? Adults? Kids? Is it some kind of sick fantasy? Is it supposed to make me want a cheeseburger? Why couldn’t good old Ronald McDonald be smiling? From what I remember, this friendly mascot is supposed to appeal to kids… Isn’t it bad enough that he’s already a CLOWN?

Yes, I get it. WHOA, there’s a new McDonalds — But why does he need to have that expression on his face?? And then go on to have it magnified 10x and plastered on the side of a bus stop to scare innocent bunnies walking by at night?? Am I crazy? Or does anyone else think this is a bit… werid??

xo Bunnie